When you lead with what’s true, everything changes—connections deepen, clarity emerges, and your work moves forward.
I help people and organizations uncover what matters most, turn insight into action, and create work that connects, inspires, and lasts.
A Decade in Story and Strategy
I’ve spent the last decade building and scaling global, story-led consumer brands—from Drew Barrymore’s Flower and Beautiful at Walmart to Reese’s Book Club and The Home Edit at Reese Witherspoon’s Hello Sunshine. My work has spanned brand development, go-to-market leadership, retail growth, and commercial strategy—always with an eye toward integrity, connection, and impact.
Alongside my corporate career, I’ve honed my craft as an actor, yoga and meditation teacher, and podcast host. Today, I blend strategic expertise with a deep commitment to truth and presence to help people and organizations align their message, strengthen their brand identity, and grow with confidence.
I’m endlessly curious—willing to dig beneath the surface until we reach the real heart of the matter—and just as willing to hold the space that allows what you already know to surface. That process often shapes not only the way you present yourself or your brand to the world, but also the internal clarity, structures, and alignment that keep it consistent over time.
Ways We Can Work Together
Here are three ways I partner with leaders and organizations
Fractional Brand & Strategy Partner
I help organizations uncover and articulate the story that drives their business forward—then turn it into strategy, structure, and growth. Whether it’s refining brand positioning, expanding into new retail channels, or forging partnerships that resonate, I step in as a trusted partner who can see both the big picture and the fine details. I blend strategic thinking with an instinct for human connection, so your brand isn’t just growing—it’s building trust, alignment, and long-term impact.
Who this is for: Founders, executives, and leadership teams navigating key inflection points—stepping into new roles, driving annual planning, improving operational flow, or preparing for growth—and needing a trusted partner to translate vision into brand, strategy, and execution.
Business of Storytelling Workshops
Storytelling is the difference between an idea that lands and one that’s forgotten. Whether the goal is to sharpen brand strategy, build alignment around a project, or strengthen how teams collaborate, my Business of Storytelling workshops turn flat communication into compelling narratives. Designed around your objectives, these interactive sessions equip participants to clarify ideas, engage audiences—internal or external—and communicate with impact. The result: strategic clarity, stronger buy-in, and individuals confident in translating their work into stories that inspire action.
Who this is for: Sales teams seeking stronger conversion, new hire cohorts needing a strong foundation from day one, MBA programs shaping future leaders, and cross-functional teams aiming to collaborate and communicate with impact.
1:1 Clarity & Narrative Coaching
I work with leaders, founders, and professionals to clearly and confidently articulate who they are and where they’re headed. In one-on-one coaching, we distill your experiences, values, and vision into a story that resonates with the audiences who matter most—unlocking opportunities and fueling growth. Whether preparing for a keynote, investor pitch, media interview, or career transition, my goal is that you walk away with a narrative that feels true and compelling.
Who this is for: Leaders, professionals, and graduate students in career transition, developing a personal brand, or preparing for high-stakes moments—keynotes, investor pitches, board presentations, or media interviews.
I believe storytelling—rooted in what’s true and real—has the power to change the world. The right story changes how people understand your work, how teams rally behind it, and how opportunities take shape.
When we work from that place, strategy becomes clearer, communication sharper, and the path ahead more aligned—with values, with vision, with what matters most.
This is my work—turning what’s real into the strategy, alignment, and presence that fuel growth and keep it grounded in integrity.
The Truth Is with Kathryn Flaschner Podcast
Exploring the questions that move us and the truths that guide us forward.
The Truth Is brings the same principles I use with clients—clarity, curiosity, and the courage to get to what’s real—into conversation. Personal stories meet the bigger questions we all share: how we live, work, and create in alignment with what matters most. Each episode offers honest dialogue and fresh ideas to help you think differently, deepen connections, and act with greater intention in your own life and work.
Season 2 Trailer Out Now · New Episodes Every Wednesday Starting 9/17